Black Ops 6 Struggles to Retain Players Despite Record-Breaking Launch 3e636o
Call of Duty: Black Ops 6 had a massive launch in October 2024, setting franchise records and becoming the first title in the series to debut on Xbox Game . Despite this initial success, recent data shows the game is struggling to retain players. 6n705j
According to a report from The Game Business using Ampere data, Black Ops 6 saw 20.6 million active players in March 2025, a slight drop from the 20.8 million reported in Black Ops 6 Struggles to Retain Players Despite Record-Breaking LaunchMarch 2024 and down from 22.4 million in 2023. While the dip isn’t dramatic, it continues a downward trend for the franchise.
Steam player counts also reflect a sharp decline, suggesting that many players may have moved on after sampling the game through Game . Although Black Ops 6 reached an impressive 33.7 million players in its first year—significantly higher than Modern Warfare 3’s 20.7 million—long-term engagement remains an issue.
Factors likely contributing to the drop include ongoing problems with cheaters, dissatisfaction over microtransactions, and stiff competition from other titles available on Xbox Game . While Black Ops 6 was praised at launch, keeping players invested has proven more difficult.
